We use data, technology and analytics to advise the world's most famous clubs, federations and sponsors.

London - Los Angeles - Melbourne - New York - Manchester - Stamford - Sydney - Dublin - Atlanta

About Us

We were founded in 2002 with a mission to bring accurate data, digital technologies and unique insights to the world of sports.

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What We Do

Using proprietary in-house software and analytical techniques we track, assess and optimise the presence, value and impact of your brand – be you a rights holder or sponsor – from visibility to behaviour and purchase.

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How We Do It

We have the sharpest minds and tools in the industry.

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Our Work

We work with the world's most prominent and powerful sports players. From top premier league clubs to global sports governing bodies to fortune 500 companies.

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In The Press

We publish regular thinkpieces and are often consulted by the press on the developing world of sport business.

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Contact Us

We work with some of the world's leading sports teams, rights holders and brands to help them understand and grow their businesses. We'd love to work with you too.

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